200,000 Facebook Friends? Really?

Web Bots have been around for a long time and in some cases have legitimate, practical purposes for the users.  Nick Bilton in a April 20 New York Times piece “Friends, and Influence, for Sale Online,” gives an update look at bots being used to pump up statistics and in some cases affect social behavior online. Have you ever chosen …

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Don’t underestimate the power of ‘purpose’ for your brand.

New research released last month by the World Federation of Advertisers shows marketers around the world overwhelmingly believe purpose needs to be part of a successful brand building strategy. The survey conducted from Aug 2013 to Feb 2014 questioned 828 respondents from 33 countries. It defined “purpose” for Marketers is about Corporate Social Responsibility (CSR) and ethics. From the presentation of the survey …

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Vox Media’s Chorus

Vox Media calls itself “A general interest news site for the 21st century.” And because of their content management system, Chorus, they have a dynamic website that integrates graphics, social media and reader comments in a way traditional media outlets could only dream of. Leslie Kaufman in this April 6, 2014 NYTimes article  notes the rich graphic interface and facile reader interaction have helped Vox earn a …

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Florida Film Festival 2014

Hello Florida Film Festival!  Opening day today at the Enzian theater here in Orlando.   Their tagline is — 10 days of awesome.  170 movies.  Heck Yeah!  I know for sure I want to see the International Shorts.  Hoping to catch at least a few more in the next week. Here’s the link to the website with the full schedule: http://www.floridafilmfestival.com/ …

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How to ‘Really’ Erase Your Search History

Clicking on your tools icon in your web browser, choosing “Internet Options” and “Delete Search History” will certainly delete your search history on the laptop or tablet you are working on.  But it doesn’t erase your history on Google, Bing or other popular search engines.  In fact, as Molly Wood writes in the NYTimes Personal Tech section, April 2, 2014, …

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TEDxOrlando

I’ve been really enjoying NPR’s Ted Radio Hour Podcast (Loved the Story on the Spoken and Unspoken Ep Dec 13, 2013  in which Mark Forsyth describes how we came to name the position of “President” of the U.S and why it matters.)  TED talks have a way of  making me look at things with a different perspective.  I think it spurs my creative …

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James Gandolfini’s Last Film Performance

From Salon.com April 1, 2014 — A September release is expected for “The Drop” featuring James Gandolfini in his last performance. The trailer reveals moving performances by both Gandolfini and Brit Tom Hardy (The Dark Knight Rises, Lawless and Inception) Check out the trailer here: http://www.salon.com/2014/04/01/the_drop_features_james_gandolfini_in_his_last_performance/

8 Ways to Get Real-Time Feedback on How Your Event is Going

One of the most nerve-wracking aspects of planning an event is the uncertainty of your guest experience. You can’t be in all places at once so how will you know if the registration table gets backed-up with a long line? Or attendees are getting lost despite what you thought was excellent directional signage?  Unless you have a huge staff, you’ll …

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